I recently had the opportunity to chat with Curtis Jones, founder of Botanical Interests, Inc., the Colorado seed company with the beautiful and informative packets. 
Jones chose to use botanical illustrations to "sell the dream" (hope and faith in the future too, I would say) that seeds represent. 
The packet design is ingenious. The exterior has all of the immediate information you need as well as an ID label that can be cut out and used to mark seed flats or garden rows.
The interior of the packet includes more growing information including an seedling illustration to help you weed or thin the right stuff! A bit of plant history and cooking tips round things out.
Botanical Interests offers seeds for annual and perennial flowers, vegetables, and herbs --- including some organic certified seed --- nationwide. I love their products; I hope you will give them a try!
PS Curtis is an avid photographer. Check out his photo stream here.
Note: I was not compensated in any way, shape or form for this product endorsement.
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